01
Social Content Audit
A focused social media audit of your content, messaging, platforms, and audience engagement with clear recommendations for what to improve next.
Sharper social strategy for content that needs direction.
Strategic social support for small to medium-sized businesses, growing brands, entrepreneurs, and lean teams that need clearer content, smarter platforms, and stronger direction.
Social media strategy · content planning · message polish · platform guidance · social video direction
Independent consultant
Focus
Direction
Clarity
Direction
Clarity
ServicesStrategy first.
Strategy first.
Content that connects.
02
30-Day Social Content Plan
A strategic content calendar with content pillars, post ideas, platform recommendations, and publishing guidance to help you show up consistently.
03
Copy & Message Polish
Refined captions, hooks, profiles, campaign messaging, and brand voice guidance so your content sounds clearer, sharper, and more like you.
04
Social Video Strategy & Script Guidance
Short-form video ideas, hooks, talking points, interview questions, script outlines, and repurposing guidance for social-first video.
What I help with
Senior-level social strategy without the agency bloat.
- Social media strategy and platform recommendations
- Content calendars, content pillars, and publishing guidance
- LinkedIn, Instagram, TikTok, and YouTube content direction
- Campaign messaging, launch support, and thought leadership content
- Content audits, performance insights, and engagement opportunities
- Brand voice, tone, and message clarity
Sample deliverablesThoughtful deliverables
Thoughtful deliverables
with practical impact.
Content Audit
ProfileStrong
ConsistencyNeeds work
HooksOpportunity
Content Audit Snapshot
Clarity on what’s working, what’s missing, and what to do next.
30-Day Plan
30-Day Content Plan
Post ideas, formats, and content pillars mapped into a usable plan.
Before
After
Messaging & Copy Doc
Refined headlines, bios, and key messages that sound sharper.
Video Guide
3 hook options
Talking points
Short script outline
Repurposing ideas
Video Script & Angle Guide
Hook ideas, talking points, and simple script templates.
How it works
1
Discover
We clarify your goals, audience, platforms, and key priorities.
2
Strategize
I create a tailored plan and deliver clear, actionable resources.
3
Implement
You publish with more confidence, consistency, and direction.
About Social Strategy Desk
Clarity. Consistency. Confidence.
Social Strategy Desk brings senior-level social strategy and content judgment to businesses that need clearer messaging, smarter platform direction, and practical content plans they can actually use. With experience across brand, executive, B2B, B2C, employer brand, and campaign-driven social, I help turn scattered ideas into focused content plans, sharper copy, and practical next steps.
15+ years of social strategy and content experience.
— Social Strategy Desk
✉ hello@socialstrategydesk.com
⌖ U.S.-based, working with clients locally and nationwide
⌖ U.S.-based, working with clients locally and nationwide
Let’s work together
Ready for clearer content and stronger direction?
Share a bit about your goals and I’ll be in touch.
Get in touch